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The Savvy Self-Publisher is a free newsletter sent by e-mail, with tips and tricks to help the streetwise author publish a book quickly and economically -- and to promote it more effectively. It contains success stories of self-publishers in action, and a treasure trove of tools to help you reach more readers.

Please click HERE for a free subscription. Please note: the excerpts below are intentionally formatted very simply, as they appear in our no-nonsense e-mail bulletins. For a more sophisticated appearance, please visit our blog at

*** New Flat Rate Boxes from USPS ***

Great for shipping five to ten books at a time: the new "Flat
Rate" Priority Mail boxes from the US Postal Service.  $7.70
for any weight, any zip code.  Delivery in 2-4 days.  Add .45
for delivery confirmation, well worth the extra postage.  The
box is free!


*** USA Today: 2004 Books Sales Rise Slightly from 2003 ***

Sales were up 1 percent for the first 50 weeks of 2004, compared
to the same period in 2003, according to a report in USA Today.
The small rise in book sales was attributed to deep discounts
on some of the year's bestsellers and sales of gift books.


*** Self-Published e-Book Reaches OEB Top 20 ***

Scott Adams, the creator of the popular Dilbert cartoon strip,
says "e-Books have been a substantial portion of my total book
sales. I've reached a lot of readers who don't like the higher
cost of hardcover books."  Mr. Adams' self-published e-Book
"God's Debris" is #19 on the OEB Forum bestseller list:


*** Poynter to Start World Tour ***

Co-author Dan Poynter will be traveling to Australia, Singapore,
Mexico, Canada and South Africa over the next few months.  If
you are located in one of these nations, please contact Dan to
let him know about writing, publishing, speaking and aviation
groups in your area:

Phone: 800-PARAPUB


*** Update on Ingram POD Book Stocking ***

In late summer 2004, the Ingram Book Company, founder of leading
POD printer LightningSource, announced it would no longer stock
POD books in its warehouses.  We speculate that this was caused
by a glut of unsold vanity press books, clogging its facilities.

In theory, this was a natural extention of a pure "on-demand"
philosophy: printing books one at a time, only after they are
ordered.  However, in actual practice, it created a huge obstacle
for more popular POD books.

Retailers reacted immediately, downgrading their listings for
many POD titles to reflect long delays in shipping, surcharges,
and in some cases (hardbacks in particular) no longer offering
them for sale at all.

LightningSource reacted by offering to stock at least copy of
each title, in an effort to ease the problems created by IBC
going into the crucial holiday season.

LSI also offered to work with retailers to streamline orders,
with a goal of making POD titles competitive by April of 2005.

During late 2004, retail orders for many POD books dropped
because retailers often found POD titles out-of-stock and were
reluctant to back-order.  The impact was especially hard on the
best POD titles; those that sell dependably, month after month.
IBC simply did not keep up with demand, in its zeal to reduce

Early in 2005, it appears that LSI and IBC have made modest
progress convincing retailers to list POD books competitively.
For example, hardbacks are no longer excluded, but typically
show shipping in 1 to 3 weeks, rather than days.  Paperbacks
fare better in terms of shipping times, but many still appear
as out-of-stock when retailers inquire.

In summary, retailers remain reticent to place back-orders,
regardless of how quickly they are filled.  To make POD books
competitive, IBC must address this issue.  Until then, POD
books remain at a disadvantage in mainstream book trade
channels... especially those POD books that enjoy more than
token public demand.

Stay tuned for another update in April 2005.


*** Write-In ***

If you benefit from our newsletter and Web site, please consider
casting a write-in vote for in the following poll:


*** 2005 Bookfests ***

Series of Bookfests starting March 26, 11 am to 6 pm, Koko's
Coffeehouse, 113 S. Broadway, New Philadlephia, Ohio 44663.
Table space for this event is filled, but contact Dale Pierce
for other events with open space to be announced soon:



Please feel free to forward copies of this bulletin to your
fellow authors and publishers.  This is a free service that is
available to anyone in the book world upon request.  We don't
endorse specific products or services, and we do not accept
advertising.  You may subscribe or un-subscribe at any time.


*** Call for Essays ***

"My name is Jillian Bullock and I am writing a book, 'Heart of
a Champion,' which will feature females who have overcome a
devastating disease or accident.  Females who are interested
can send me an e-mail, including an essay, under 500 words."



*** Networking Opportunity for Subscribers ***

If you are a writer who needs essays or interviews like the item
above, feel free to send your request to Poynter and Snow for
possible inclusion in our newsletters, which reach many thousands
of readers.  Many of our subscribers are gifted writers, who can
respond with quality material.

Those who provide essays and interviews can benefit from added
exposure.  Getting your name more widely in print is always a plus.



*** Black Authors Directory is Now Online ***


First of its kind, updated daily.


*** eBrary and BookSurge to Target Int'l Library Market ***

BookSurge and ebrary have announced a joint venture to offer
print-on-demand books to libraries.  With printing facilities in
nine countries, this could enable libraries throughout the
world to purchase POD books without prohibitive shipping costs
or lengthy waits for delivery:


Please feel free to forward copies of this bulletin to your
fellow authors and publishers.  This is a free service that is
available to anyone in the book world upon request.  We don't
endorse specific products or services, and we do not accept
advertising.  You may subscribe or un-subscribe at any time.


*** Reminder: Welcome Back to "The Book Connection" ***

One of our favorite (and free!) newsletters will be returning in
January: "The Book Connection" by Rita Mills, Executive Director
of the American Book Cooperative.

Contests, scam alerts, book events and more topics of interest
to authors and independent publishers are covered.  FMI:

Rita Mills, or 


*** Writing Competitions ***

Gemini Mojo Press "Spill the Details" Dreamscape contest (due 
Jan. 31, no entry fee, win prizes):

8th Annual Willa Literary Awards Competition (due February 1, 
2005; $50 entry fee; win $100 and trophy):

Iota Poetry Competition (due April 15, 2005; no fee for
subscribers, 2 per poem for nonsubscribers; win 100):

Telluride IndieFest 2005 (August 31 - September 4, 2005)
First Call for Entries (due January 31, 2005; save up to
$15 on early entry):

-- Tips courtesy of Janna Glatzer,


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